Cree Native Arts & Crafts Association

Cree Native Arts & Crafts Association

The Cree Native Arts and Crafts Association (CNACA) is a non-for-profit organization established in 2004 under the James Bay and Northern Quebec Agreement (JBNQA) signed in 1975. Our mandate is to assume a leadership role on behalf of the Cree for the development of the arts and crafts and the cultural industries of Eeyou Istchee. CNACA is a resource hub that links arts and crafts entrepreneurs with the resources to assist them to succeed and thrive in their business.

Marketing & Communications

We developed a comprehensive marketing and communications strategy for CNACA, amplifying their message and raising awareness about their important work in the arts and crafts sector. By leveraging various channels, including digital media, press releases, and community outreach, we positioned CNACA as a trusted advocate and facilitator of the Cree arts and cultural industry in Eeyou Istchee.


Business Consulting

We worked closely with CNACA to streamline their operations and maximize their impact. We conducted in-depth consultations to develop a robust business plan and strategic roadmap that aligned with CNACA's mandate. Additionally, we implemented process improvement initiatives and introduced business automation solutions, enabling CNACA to optimize their resources and achieve operational efficiency.

Capacity Building

Recognizing the importance of continuous growth and development, we provided capacity-building support to CNACA and their staff. Through targeted training programs, workshops, and mentorship, we empowered their team with valuable skills and knowledge fostering long-term sustainability.


Web Design & Development

Over the years we have crafted numerous versions of visually captivating and user-friendly websites for CNACA that served as a digital hub for their mandate. The websites showcased the richness of Cree art and crafts while providing essential information to artists, entrepreneurs, and stakeholders. With a focus on seamless navigation and compelling visuals, the  CNACA website has become a central platform for CNACA's online presence and global marketing.

Application Development

To enhance CNACA's membership management and tracking processes, we built a custom web application. This application provided a streamlined solution for CNACA to efficiently manage their growing membership base, facilitating communication, tracking progress, and promoting collaboration among members.

Video Productions

We produced compelling videos that showcased the vibrant stories and achievements of Cree artists and entrepreneurs. These videos not only served as powerful marketing tools but also became a source of inspiration, fostering pride and unity within the community while showcasing the talent and creativity of the Cree arts and crafts community.

Graphic Design & Marketing Content

Our creative team designed captivating visual assets and engaging marketing content for CNACA, including annual reports, brochures and posters,  branding materials, and promotional materials. Our design elements and content reflected the essence of Cree artistry and culture and conveyed CNACA's mission, helping them establish a strong visual identity within the community and beyond.

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Working with Zerosum is fun, rewarding and cost-effective for your organization. If you would like to discuss a possible project, learn more about us or any of the projects on our website, please get in touch.

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